100 LinkedIn Content Ideas for Any Industry or Niche

Blank post box. Blinking cursor. Zero inspiration.

If that's where you are right now, you're not alone. Coming up with fresh LinkedIn content ideas week after week is one of the most common complaints from creators, marketers, and founders on the platform.

The problem usually isn't a lack of expertise — it's a lack of a system. Once you have a bank of proven content angles to pull from, posting consistently stops feeling like a chore.

This list gives you 100 ideas across every category, niche, and format. Bookmark it. Work through it. Never stare at a blank box again.

And when you're ready to turn an idea into an actual post, Hooked AI's LinkedIn Post Generator will do the heavy lifting for you.

How to Use This List

Don't treat these as rigid scripts. Treat them as angles — a lens through which to tell your story. The best LinkedIn posts combine a proven content angle with your specific perspective, experience, or data.

Scan the categories below, pick 5–10 that resonate, and keep them in a running doc. When you sit down to post, you'll already have a direction. You just need the words.

Personal & Career Story Ideas (1–15)

These posts consistently outperform polished corporate content because they're human. LinkedIn's algorithm rewards authenticity, and your audience rewards vulnerability.

The biggest mistake you made in your career — and what you learned
The moment you knew you were in the wrong job
What your first day at your current company was actually like
A skill you learned later than you should have
The career advice you'd give your 22-year-old self
A rejection that led to something better
The mentor who shaped how you work
How you landed your current role (the real story, not the polished version)
A side project that became something serious
The hardest professional conversation you've ever had to have
What you wish you'd known before starting your business
A time you got publicly called out — and how you handled it
Your path from where you started to where you are now
The career pivot no one expected
What you'd do differently if you were starting over today

Lessons & Insights (16–30)

Education-style content builds authority fast. You don't need to be a decade deep in your field — you just need to be one chapter ahead of your reader.

One counterintuitive truth about your industry
What most people get wrong about [your area of expertise]
Three things you believe that most people in your field disagree with
The simplest framework you use to make decisions
What you've learned from your best hire
What you've learned from your worst hire (anonymised)
A book that changed how you work — and the one idea that stuck
The metric most companies track but shouldn't
The metric almost no one tracks but should
What [a major industry trend] actually means for practitioners on the ground
The difference between being busy and being productive — with a specific example
What great onboarding actually looks like
How to give feedback that people actually act on
What separates the top 10% in your field from the rest
One thing you stopped doing that made you more effective

LinkedIn Content Ideas for Thought Leadership (31–45)

These are the posts that build your reputation as a voice in your space. They require an opinion — and the confidence to hold it.

A hot take on something your industry takes for granted
Why [a popular tactic] is overrated — and what works instead
The problem with how most companies approach [your expertise area]
What the data actually says vs. what the narrative says
A prediction for your industry over the next 12–18 months
Why a "best practice" you see everywhere is actually bad practice
The question no one in your industry wants to answer
What [a major company's] strategy actually signals for the rest of the market
An honest take on a trend everyone is excited about
Why the mainstream advice on [topic] is wrong for most people
The gap between what gets talked about at conferences and what actually happens in practice
What founders get wrong about hiring their first marketer
Why [industry metric] is a vanity metric — and what to measure instead
An unpopular opinion about remote work, AI, or company culture
The conversation your industry needs to have but keeps avoiding

Behind-the-Scenes & Process Posts (46–58)

People are fascinated by how things get made. Show your work — it's one of the highest-engagement formats on LinkedIn.

How you structure your week for deep work
What your morning routine actually looks like (not the idealised version)
The tools you use every day and why you chose them
How you run your team's weekly meeting
What your content creation process looks like from idea to post
How you prepare for a high-stakes client presentation
What a typical Monday looks like when you're running a startup
The systems and templates that save you the most time
How you handle email and async communication
What your hiring process looks like — and why
The way you approach market research before launching a new product
How you built your audience from zero (with the unglamorous parts included)
What the first version of your product looked like vs. what it is now

Engagement & Conversation Starters (59–70)

Not every post has to teach something. Some of the highest-performing content on LinkedIn just sparks conversation. These are reliable engagement drivers.

"What's the best career advice you ever received?"
"What's a tool or resource that's changed how you work?"
"What's the most overused word in your industry right now?"
"What's one thing you wish you knew before starting your first job?"
"What's the best book you've read in the last 12 months?"
"Hot take: [your opinion]. Agree or disagree?"
A simple poll: two options, a clear question, no obviously correct answer
"What's one thing your current company does unusually well?"
"What's a skill you think everyone in your field should have but most don't?"
"What's a red flag you watch for when interviewing a company?"
"What advice would you give someone just entering [your industry]?"
"What's the single biggest change in [your field] in the last five years?"

Results, Data & Proof Posts (71–80)

Numbers build credibility. You don't need massive results — even small, honest, specific data points make for compelling content.

A before-and-after that shows a specific, measurable result
An experiment you ran — what you tested, what happened, what you concluded
A case study from a client or project (with permission)
What happened when you stopped doing [common practice]
A growth chart or metric milestone with the story behind it
What your A/B test revealed — and why the result surprised you
The ROI on a decision most people would have skipped
Three months of content posting: what worked, what flopped, what you're changing
What your hiring data tells you about your best performers
The numbers behind a project no one talks about the numbers for

Industry-Specific & Niche Content Ideas (81–90)

These work for any industry — just fill in the blank.

A "state of the industry" post from your personal vantage point
The three biggest changes in [your field] in the last year
A glossary post: "Terms everyone in [industry] should know"
A "what clients don't understand about [your work]" post
The most common misconception people outside your industry have about it
What [a recent news event or trend] means for professionals in your space
A "day in the life" for a role in your industry most people don't understand
The skills gap you keep seeing in new hires
What makes [your city/region/market] different from everywhere else
A "what I'd ask in a job interview for [role]" post

Motivational & Values-Driven Content (91–100)

Done right, these aren't cringe. Done well, they're the posts people screenshot and save.

A time you almost gave up — and what made you push through
What you're working toward this year and why it matters
A personal value that guides every professional decision you make
An honest reflection on what success means to you now vs. five years ago
A thank you post for someone who helped you publicly
What burnout actually felt like — and how you got out of it
A post about a failure that you're still proud of
What you're most excited about right now (professionally or personally)
A note to anyone in your field who's just starting out
The reason you do what you do — the answer you'd give at 2am, not the elevator pitch version

How to Never Run Out of LinkedIn Content Ideas

The list above gives you 100 starting points. But more important is having a system so you never feel stuck again.

Keep an Idea Log

When something interesting happens — a client conversation, a surprising result, a lesson from a mistake — write it down immediately. Even one sentence. You don't need to post it today. Future-you will be grateful.

Use a Content Calendar

Batch your content creation. Spend one session picking 4–5 ideas and turning them into posts. It's far more efficient than writing one post at a time, and it removes the blank-page paralysis entirely.

Repurpose What You Already Have

Your best source of LinkedIn content ideas isn't a list like this — it's your own existing knowledge. Presentations you've given, emails you've written, frameworks you use with clients. These already exist. They just need to be reformatted for LinkedIn.

If you want help developing a fuller posting system, the LinkedIn Content Strategy guide covers how to structure your content mix, build a sustainable cadence, and grow your audience methodically.

Let AI Handle the Drafting

Once you have the idea, getting the words on the page is the easy part — especially with the right tool.

Hooked AI's LinkedIn Hook Generator turns any idea from this list into an attention-grabbing opening line. That first sentence is the most important one: it determines whether people stop scrolling. Get it right and the rest of the post writes itself.

Ready to Post Your Next LinkedIn Content Idea?

You've got 100 angles. Now you need the post.

Hooked AI's LinkedIn Post Generator takes any idea from this list and turns it into a full, ready-to-publish LinkedIn post in seconds. Pick an idea, drop in your context, and you'll have a draft that sounds like you — not like a robot.

It's free. No credit card, no signup friction. Just posts that actually get engagement.

Generate a LinkedIn post for free →

Internal links used:

LinkedIn Post Generator — intro + CTA (two distinct anchors)
LinkedIn Hook Generator — body
LinkedIn Content Strategy guide — body

External link: none required (list-format article; credible external link can be added at review if desired) Word count: ~1,750 Primary keyword: linkedin content ideas